Seeff and 27 Boxes partner up to better the safety of Melville residents
In an effort to raise awareness about community safety, Seeff Randburg and 27 Boxes - a retail centre constructed from shipping containers in Melville - partnered together for a two day expo that took place on 31 October and 1 November. Chris Hajec, Director of Operations at Seeff Randburg, says that the event was endorsed by the Melville Residents Association and that the main focus of the initiative was to address security issues by including a Community Watch membership drive on behalf of the Melville Security Initiative. "In light of the recent crime statistics that revealed that crime has increased over the past year, this drive could not have come at a better time. Residents from all neighbourhoods are becoming increasingly aware of their own responsibility toward their community and are looking for opportunities to get actively involved. 27 Boxes was the perfect venue for the expo as it is the centrepiece of a resurgent Melville and a radical departure from the shopping malls of our generation. Seeff is the ideal community partner as we have played a vital role in many of the key commercial property transactions changing the face of Melville in recent years", says Hajec . Hajec continues that 27Boxes exhibits an innovative shopping experience built to showcase an exciting mix of stores in a unique "out of the box" environment. "It offers designers, artisan food vendors and craftsmen an opportunity to present their wares on a site centred amongst a community of people who are committed to excellence, innovation and a safe and convenient gateway to Melville". Hajec concludes that not only is 27 Boxes the first of its kind in South Africa and appealing to creative folk from all walks of life, but the community element added to the Expo certainly made it a purposeful event to attend.
