The rentals team from Seeff Strand and Gordon’s Bay recently scooped the prestigious “PayProp Pinnacle Award” for best of the best rental services over the last year. Quintus Gerber, rentals manager for Seeff, says the award recognises their commitment to excellence and exceptional service in a very competitive market place.
The rental property landscape has become increasingly challenging with a host of compliance and legal complexities that landlords have to navigate. This has seen an increasing number of landlords and property owners turn to the services of skilled rental agents.
Seeff Strand and Gordon’s Bay manage some 315 rental properties in their portfolio, and focus on exceptional service to landlords and tenants. Gerber says the role of rental agents have become pivotal to landlords to enable them to unlock value, and leverage maximum returns on their rental property investments.
Gone are the days when you could just advertise and quickly get a tenant in. In today’s regulatory and legislative landscape, landlords must ensure both their properties and actions are fully compliant with the relevant laws and regulations. Processes and procedures must be followed to ensure landlords don’t end up with costly legal battles.
Ultimately, property owners benefit from the experience, expertise and systems that we offer, says Gerber. Using a rental agency such as Seeff means landlords and property owners benefit from a team of skilled rental agents and administrators, all tech-enabled to ensure legal compliance and automated processes.
The Strand and Gordon’s Bay area is a popular hub for rentals given the high demand for the lifestyle in the area. The popular coastal hotspot tends to attract from young professionals and working couples to small families and retirees in search of property to rent or to buy.
Well-located and reasonably priced rentals are always in demand. Generally, the most active rental price band is between R11,000 and R22,000 per month, especially for family homes. Quality rentals in secure complexes or near the beachfront tend to attract reliable tenants relatively quickly, says Gerber.
Dynamic Rental Market and Opportunity for Investors
Tenants can generally expect to pay between R8,500 to R12,000 for apartments (one and two bedroomed units) while three-bedroomed family homes generally rent out for upwards of R11,000 to R17,000 per month.
Luxury homes tend to range well above this with the highest rentals achieved over the last year including R33,500 per month for a luxury four-bedroom beachfront apartment while houses in the Greenways Golf Estate (also on the beachfront) achieved rates of up to R29,150 and R22,000 per month, respectively.
There is currently a shortage of stock in the Strand and Gordon’s Bay area, particularly two and three-bedroomed homes and apartments in secure complexes, says Gerber, adding that well-priced, pet-friendly properties with parking are also in high demand.
There is also an opportunity for rental investors with properties priced between R950,000 and R1.6 million being ideal for rental investments, says Gerber. These units can achieve rental income of R7,000 to R10,000 per month, depending on the location, condition, and amenities. They also offer solid yields and strong tenant demand. Rental rates typically escalate at between 5%-6% per annum while gross yields range between 8%-10%, depending on the property type and purchase price.
Important Advice for Landlords and Tenants
Gerber says now is a great time to rent out your property or to invest in a rental property as discussed above. With high demand and limited stock, quality tenants are actively searching. Landlords can partner with Seeff for expert tenant vetting, legally compliant lease agreements, and reliable professional property management to ensure they get maximum returns on their investment.
Tenants in the areas should ensure they are able to act quickly as well-priced rentals do not stay on the market for long. They must ensure their documents are in order, including proof of income, references, and a rental deposit. Working with Seeff ensures a smooth and professional rental process, with trusted guidance every step of the way, concludes Gerber.
Visit Seeff on Beach Road (Metropole Plaza, 98 Beach Road), call 021 854 5777 or visit Seeff.com.
Author: Gina Meintjes, 16 April 2025, Rentals
