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Author: Seeff, 08 February 2017,
News

What's all the fuss about sole mandates? Are they wise or not-so-wise?

The Seeff team explains why awarding a sole mandate is the best way to sell your property:


Many homeowners mistakenly believe the more agents they allow to market their home, the higher the chances are of a quick and profitable sale, but for the best price to be achieved it is crucial that buyers must compete for your property and not estate agents!

In our experience a sole agent will often obtain a higher price as there is sufficient time to negotiate without being concerned about a competing agent’s offer. The race for a quick and low offer is immediately eliminated when you award a sole mandate.

Another common misconception is that sellers believe their property will be exposed to more potential buyers when they employ more agents to market it, but this is not the case. People who are looking to obtain property will always visit all the show houses in a specific area in other words all agents are essentially operating from the same pool of buyers.

When awarding a sole mandate more energy, advertising expenditure and time is invested into the marketing of your property. Sellers can expect a professional marketing campaign where only pre-qualified buyers will be introduced to the seller, the duplication of buyers is avoided and double commission claims are also eliminated.


More benefits include:
  • More convenient - viewing times are set

  • Far greater security, only one agent has the keys to your property. A sole agent will also keep a database of everyone viewing the property

  • The advertising is consistent

  • The agent offers after-sales services